Michael and his team travel the world; meeting with brands to ensure our records’ accuracy . They are constantly evaluating, and cross-checking their classifications with the perfumers. The database is updated daily, meticulously maintained with new additions, discontinuations, formulation updates and changes in brand ownership.
Enhanced visualisation features allow users to view search results quickly and concisely, or produce insightful sales presentations. Utilising A.I. technology and integrating Michael’s proprietary algorithm, subscribers have instant access to meaningful data for use as a selling tool in-store or online.